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Registration as it was on 05 Dec 2022
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Lobbying Costs


Financial year: Jan 2021 - Dec 2021

Lobbyists (Full time equivalent)

4.75 Fte (16)

Lobbyists with EP accreditation


High-level Commission meetings


Lobbying Costs over the years

  • Info

    Ketchum   (PNK+)

    EU Transparency Register

    940630346797-87 First registered on 03 Jun 2022

    Goals / Remit

    PNKetchum+ is a newly rebranded consultancy, that builds on the Public Affairs expertise of the world-class Ketchum and Porter Novelli Brussels agencies. PNKetchum+ is the public affairs practice of Ketchum Brussels, a wholly owned subsidiary of Omnicom Group Inc. We advise global brands, help build their reputation and shape the policy environment to create new business opportunities and protect their license to operate. We deliver customized Public Affairs and Strategic Communication solutions that help organizations inform, influence and shift thinking in a range of industries, including: chemicals; financial services; healthcare; sustainability and environment; agriculture; food and drink; and trade.

    Main EU files targeted

    Proposal on Substantiating Green Claims, Product Environmental Footprint, EU Textiles strategy, New consumer agenda, Proposal on empowering consumers for green transition, Sustainable Products Initiative incl. digital Product Passports, Circular Electronics Initiative, Eco-design measures, Safe and sustainable by design, Packaging and packaging waste directive, Single Use Plastics guidelines, Plastics tax, Batteries and waste batteries regulation, Waste Shipment Regulation (+ Basel Convention & Guidelines),Review of Waste Framework Regulation, Zero Pollution Action Plan, Water Framework Directive, 8th Environmental Action Programme ,Industrial Emissions Directive, Revision of Construction Products Regulation, Chemical Strategy for Sustainability, CLP, REACH Regulation, PFAS Roadmap, Microplastics Restriction, Polymer registration, Occupational Health and Safety Interface, Cosmetics Products Regulation, EU Farm to fork Strategy, Proposal for sustainable food systems, Proposal for EU targets for waste reduction, origin labelling, date marking, Front-of- pack nutrition labelling, Food Contact Materials legislation, Food additives regulation, Revision of Sustainable Use Pesticides Directive, Plant Protection Products, MRLs, framework, Emissions Trading System, Carbon Border Adjustment Mechanism, Effort Sharing Regulation, LULUCF, Social Climate Fund, Energy Efficiency Directive, Energy Taxation Directive, Methane Regulation, Gas Regulation, Gas Directive, Renewable Energy Directive (RED III),Energy Performance of Buildings Directive (EPBD),Batteries Regulation, FUELEU Maritime, REFUEL Aviation, Smart and Sustainable Mobility Strategy, Trans-European Transport Networks Regulation, CO2 standards for light vehicles, Alternative Fuels Infrastructure Regulation (AFIR), Heavy Duty Vehicle (HDV) CO2 Emissions Standards (end of 2022), Carbon Removals Certification Framework (due end of 2022),Horizon Europe,EU4Health, European Health Union, European Pharmaceutical Strategy, EU Pharmaceutical Legislation, EU HTA, EU Beating Cancer Plan, EU serious cross-border threats to health, EU Disability Strategy 2021-2030,EU NCD Initiative, Cross-border Healthcare Directive, Medical Devices Regulation, Blood, Tissue, Cell Directive, European Health Data Space, Clinical Trials Directive, EU Farm to Fork, EU Alcohol Strategy, MiFID/R review, European Single Access Point ESAP, Taxonomy, Capital Markets Union


    Head Office
    Rue de l'Escaut 122
    Brussels 1080
    EU Office
    Rue de l'Escaut 122
    Brussels 1080


  • People

    Total lobbyists declared


    Employment timeLobbyists

    Lobbyists (Full time equivalent)


    Lobbyists with EP accreditation

    All Lobbyists with EP accreditation over time

    4 accreditations were / are live (in bold) for the selected state of 24 Mar 2023

    Name Start date End Date
    Ms Jenni Kortelainen 18 Jan 2023 17 Jan 2024
    Mr Ilija PRACHKOVSKI 24 Nov 2022 23 Nov 2023
    Mr Charles Patterson 24 Nov 2022 23 Nov 2023
    Mr Sebastian CAPEK 23 Nov 2022 22 Nov 2023

    Complementary Information

    None declared

    Person in charge of EU relations

    Data not provided by Register Secretariat due to GDPR

    Person with legal responsibility

    Data not provided by Register Secretariat due to GDPR

  • Categories


    Professional consultancies

  • Networking


    None declared

    Member organisations

    None declared

  • Financial Data

    Interests represented

    Advances interests of their clients

    Closed financial year

    Jan 2021 - Dec 2021

    Lobbying costs for closed financial year


    Major contributions in closed year

    None declared

    Clients for closed financial year

    Clients list
    Johnson and Johnson European Health Parliament 100,000€ - 199,999€
    Amgen CVD Prevention - towards a CVD plan 50,000€ - 99,999€
    Pfizer Oncology 50,000€ - 99,999€
    Cargill Farm to Fork Startegy 10,000€ - 24,999€

    Clients for current financial year

    Clients list
    Johnson and Johnson
    Novo Nordisk
    Procter and Gamble

    Other financial info

    Ketchum and Porter Novelli, both part of Omnicom, merged their activities in Brussels. The present 'Ketchum' submission therefore covers the activities of both entities in 2021 as well as the existing activities carried out under our new Public Affairs brand PNKetchum+.

  • EU Structures

    Groups (European Commission)


    Groups (European Parliament)


    Other activities

    None declared

  • Meetings


    None declared

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