The LEGO Group

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2024
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Registration as it was on 10 Sep 2020
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Overview

Lobbying Costs

250,000€

Financial year: Jan 2019 - Dec 2019

Lobbyists (Full time equivalent)

0.5 Fte (1)

Lobbyists with EP accreditation

0

High-level Commission meetings

15

Lobbying Costs over the years

  • Info

    The LEGO Group

    EU Transparency Register

    236869539281-13 First registered on 10 Sep 2020

    Goals / Remit

    The LEGO Group is a Danish family owned company with production in Europe. As a company whose mission is to ‘inspire and develop the builders of tomorrow’, children are our role models. We want to leave children a better planet than the one we inherited. In 2003, the LEGO Group became the first toy company to join the United Nations Global Compact. We remain committed to upholding its 10 principles and promote a cleaner, safer, inclusive and more sustainable planet as well as promoting learning through play. Our operations seek to have a positive impact on children, the environment and people – both directly and indirectly. We are balancing our carbon emissions through investments in renewable energy and are transitioning towards more sustainable packaging (2025) and products (2030). Social impacts include ensuring children’s safety in both physical and digital play, promoting labor and human rights in the supply chain, and securing the health and safety of employees.

    Main EU files targeted

    Education,
    Skills,
    Youth policy,
    Market Access, trade,
    IPR,
    Audiovisual and media,
    Digital
    Responsible engagement with children
    Product/online safety
    Data protection, privacy
    Circular Economy
    Climate change
    Tax

    Address

    Head Office
    The LEGO Group
    Højmarksvej 8
    Billund DK-7190
    DENMARK
    EU Office
    The LEGO Group Belgium NV
    Ruiterijschool 5
    Brasschaat B-2930
    BELGIUM
  • People

    Total lobbyists declared

    1

    Employment timeLobbyists
    50%1

    Lobbyists (Full time equivalent)

    0.5

    Lobbyists with EP accreditation

    All Lobbyists with EP accreditation over time

    0 accreditations were / are live (in bold) for the selected state of 10 Sep 2020

    Name Start date End Date
    Robin MANESSE 10 Oct 2023 09 Oct 2024
    Stanislav Hristov STANCHEV 21 Jul 2023 19 Jul 2024
    Claire THWAITES 02 Sep 2023 31 Aug 2024
    Mr Robin MANESSE 10 Oct 2023 15 Apr 2024
    Ms Claire THWAITES 02 Sep 2023 15 Apr 2024
    Mr Stanislav Hristov STANCHEV 21 Jul 2023 15 Apr 2024
    Mr Jochen MISTIAEN 14 Apr 2023 15 Apr 2024
    Ms Larisa PIRCALABELU 14 Apr 2023 15 Apr 2024

    Complementary Information

    The representation office in Brussels is 1 person who is also in charge of government relations in certain member states and countries located in the EMEA region.

    In addition, several experts are involved with less than 10% of their time:
    2 Digital and online safety experts
    1 Product quality and compliance
    1 Tax expert
    1 IP expert

    Person in charge of EU relations

    Data not provided by Register Secretariat due to GDPR

    Person with legal responsibility

    Data not provided by Register Secretariat due to GDPR

  • Categories

    Category

    II - In-house lobbyists and trade/business/professional associations

    Subcategory

    Companies & groups

  • Networking

    Affiliation

    Toy Industries of Europe (TIE)
    World Federation of Advertisers (WFA)
    European Brands Association (AIM)
    Public Affairs Council (PAC)
    Danish Industries (DI)
    Schoolnet

    Member organisations

    None declared

  • Financial Data

    Closed financial year

    Jan 2019 - Dec 2019

    Lobbying costs for closed financial year

    250,000€

    Other financial info

    None declared

  • EU Structures

    Groups (European Commission)

    none

    Groups (European Parliament)

    N/A

    Communication activities

    Education Summit
    Safer Internet Day
    European Commission Chemicals conference
    EU-Japan business summit
    European Parliament Circular Economy event

    Other activities

    None declared

  • Meetings

    Meetings

    15 meetings found. Download meetings

    The list below only covers meetings held since November 2014 with commissioners, their cabinet members or directors-general at the European Commission; other lobby meetings with lower-level staff may have taken place, but the European Commission doesn't proactively publish information about these meetings. For more information about which commissioner is responsible for which portfolio, check out this link: https://commissioners.ec.europa.eu/index_en All information below comes from European Commission web pages.

    • Date 25 Apr 2023 Location Brussels
      Subject EU digital and industrial policy
      Cabinet Cabinet of Executive Vice-President Margrethe Vestager
      Portfolio Europe Fit for Digital Age
      Attending
      • Margrethe Vestager (Executive Vice-President)
      • Stina Soewarta (Cabinet member)
    • Date 25 Apr 2023 Location Brussels
      Subject Revision of the Toys Safety Directive; chips; supply chains
      Cabinet Cabinet of Commissioner Thierry Breton
      Portfolio Internal Market
      Attending
      • Joan Canton (Cabinet member)
      • Thierry Breton (Commissioner)
    • Date 25 Apr 2023 Location Brussels
      Subject The implementation of the EU Strategy on the rights of the child
      Cabinet Cabinet of Vice-President Dubravka Šuica
      Portfolio Democracy and Demography
      Attending
      • Dubravka Šuica (Vice-President)
    • Date 05 Apr 2023 Location Videoconference
      Subject Preparatory meeting for meeting between CEO of LEGO and Commissioner Breton: chips act, metaverse, revision of the Toys Safety Directive
      Cabinet Cabinet of Commissioner Thierry Breton
      Portfolio Internal Market
      Attending
      • Joan Canton (Cabinet member)
    • Date 18 Jan 2023 Location Davos, Switzerland
      Subject Erasmus impact Innovative education
      Cabinet Cabinet of Commissioner Mariya Gabriel
      Portfolio Digital Economy and Society
      Attending
      • Mariya Gabriel (Commissioner)
    • Date 18 Jan 2023 Location Davos
      Subject EU ambitions to tackle plastics waste and International Plastics‘ Agreement
      Cabinet Cabinet of Commissioner Virginijus Sinkevičius
      Portfolio Environment, Oceans and Fisheries
      Attending
      • Virginijus Sinkevičius (Commissioner)
      • Simonas ŠATŪNAS (Cabinet member)
    • Date 18 Jan 2023 Location Davos, Switzerland
      Subject Erasmus impact Innovative education
      Cabinet Cabinet of Commissioner Mariya Gabriel
      Portfolio Innovation and Youth
      Attending
      • Mariya Gabriel (Commissioner)
    • Date 10 Jan 2023 Location online
      Subject Europe fit for digital age, chips act.
      Cabinet Cabinet of Executive Vice-President Margrethe Vestager
      Portfolio Europe Fit for Digital Age
      Attending
      • Pierre-Arnaud Proux (Cabinet member)
      • Stina Soewarta (Cabinet member)
    • Date 11 May 2022 Location Brussels
      Subject CSAM, Digital Decade, Artificial Intelligence Act, Children’s well-being, BIK+
      Cabinet Cabinet of Executive Vice-President Margrethe Vestager
      Portfolio Europe Fit for Digital Age
      Attending
      • Werner Stengg (Cabinet member)
    • Date 03 May 2022 Location Brussels
      Subject Semiconductors
      Cabinet Cabinet of Commissioner Thierry Breton
      Portfolio Internal Market
      Attending
      • Lucia Caudet (Cabinet member)
    • Date 03 May 2022 Location BERL - Cabinet meeting room
      Subject Semiconductors
      Cabinet Cabinet of Commissioner Thierry Breton
      Portfolio Internal Market
      Attending
      • Lucia Caudet (Cabinet member)
    • Date 03 May 2022 Location Brussels
      Subject Semiconductors
      Cabinet Cabinet of Executive Vice-President Margrethe Vestager
      Portfolio Europe Fit for Digital Age
      Attending
      • Pierre-Arnaud Proux (Cabinet member)
      • Christiane Canenbley (Cabinet member)
      Other Lobbyists
    • Date 14 Apr 2021 Location Online
      Subject Digital Decade
      Cabinet Cabinet of Executive Vice-President Margrethe Vestager
      Portfolio Europe Fit for Digital Age
      Attending
      • Werner Stengg (Cabinet member)
    • Date 13 Apr 2021 Location Online
      Subject Meeting on Lego's contribution to the implementation of the EU Strategy on the rights of the Child
      Cabinet Cabinet of Vice-President Dubravka Šuica
      Portfolio Democracy and Demography
      Attending
      • Iris Abraham (Cabinet member)
    • Date 23 Sep 2020 Location Videoconference
      Subject Videoconference meeting on skills mismatches, upskilling and reskilling as well ass vocational education and training.
      Cabinet Cabinet of Commissioner Nicolas Schmit
      Portfolio Jobs and Social Rights
      Attending
      • Anouk Faber (Cabinet member)
      • Christoph Nerlich (Cabinet member)
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