Tweet this page
Registration as it was on 12 Jan 2024
How to read and use this data card.
Download this datacard
The following entries are flagged as duplicates of this organisation: 204066023415-46


Lobbying Costs

600,000€ - 699,999€

Financial year: Apr 2022 - Mar 2023

Lobbyists (Full time equivalent)

2.5 Fte (7)

Lobbyists with EP accreditation


High-level Commission meetings


Lobbying Costs over the years

  • Info


    EU Transparency Register

    288124335633-28 First registered on 13 Aug 2019

    Goals / Remit

    This registration captures the activities of Alibaba and its subsidiary/affiliate entities in Europe. Currently, these business units operate in Europe: Tmall, Tmall Global,, AliExpress, Trendyol, Miravia, Alibaba Cloud, Cainiao and Fliggy.

    Collectively, our remit is to:
    - Build the infrastructure of e-commerce
    - Enable millions of commercial and social interactions every day
    - Empower our customers with data and infrastructure to help them build and manage their businesses
    - Become central to the everyday lives of our customers
    - Make it easy to do business anywhere

    We believe the internet can level the playing field by enabling small enterprises to leverage innovation and technology to grow and compete more effectively in their domestic and global economies.

    Main EU files targeted

    Reform of the EU Customs Union; New Consumer Agenda; Data Governance framework/ Data Act; Revision of the NIS Directive; Instrument on Foreign Subsidies; General Product Safety Regulation (GPSR); Digital Services Act (DSA); Digital Markets Act (DMA); AI Act; Review of the Vertical Block Exemption Regulation (VBER); European Climate Law; VAT for e-commerce package; Regulation on market surveillance and compliance of products; Product Safety Pledge/ Consumer Protection Pledge; Memorandum of Understanding on the online sale of counterfeit goods; Regulation on preventing the dissemination of terrorist content online; E-Privacy Regulation; Corporate Sustainability Due Diligence Directive (CSDDD); Corporate Sustainability Reporting Directive; EU Cybersecurity Scheme (EUCS); Revision of the Packaging and Packaging Waste Regulation (PPWR); Data protection; Right to repair; Carbon Border Adjustment Mechanism (CBAM); Ecodesign for Sustainable Products Regulation (ESPR); Product & AI Liability Package; Toy Safety Regulation; EU SME Strategy.


    Head Office Singapore E Commerce Private Limited 51 Bras Basah Road #04-08 Lazada One
    Singapore 189554
    EU Office
    Avenue des Arts 44
    Brussels 1000


  • People

    Total lobbyists declared


    Employment timeLobbyists

    Lobbyists (Full time equivalent)


    Lobbyists with EP accreditation

    All Lobbyists with EP accreditation over time

    3 accreditations were / are live (in bold) for the selected state of 23 Apr 2024

    Name Start date End Date
    Eric PELLETIER 07 Nov 2023 06 Nov 2024
    Claudia VERNOTTI 13 Oct 2023 11 Oct 2024
    Manfredi MINUTELLI 18 Oct 2023 17 Oct 2024
    Mr Eric PELLETIER 07 Nov 2023 15 Apr 2024
    Mr Manfredi MINUTELLI 18 Oct 2023 15 Apr 2024
    Ms Claudia Vernotti 13 Oct 2023 15 Apr 2024
    Mr Manfredi MINUTELLI 14 Oct 2022 14 Oct 2023
    Ms Claudia Vernotti 11 Oct 2022 11 Oct 2023
    Mr Manfredi MINUTELLI 16 Sep 2021 16 Sep 2022

    Complementary Information

    One full-time staff in Brussels (as of September 2022), with additional staff in other European office locations being involved on a part-time basis in the activities described under heading 9 . However, we have excluded from this figure Alibaba executive officers who spend a de minimis percentage of their time in covered activities, such as occasional meeting attendance.

    In addition, Alibaba employs the service of a public affairs firm, whose staff provides a limited amount of support for those activities, approximately equivalent to a .5 FTE. Those external resources are not included in the figure above.

    Person in charge of EU relations

    Data not provided by Register Secretariat due to GDPR

    Person with legal responsibility

    Data not provided by Register Secretariat due to GDPR

  • Categories


    Companies & groups

  • Networking


    - European Internet Forum
    - The European House - Ambrosetti
    - Gaia-X

    Member organisations

    - Bitkom (DE)
    - BEVH (DE)
    - BGA (DE)
    - BWA (DE)
    - Fevad (FR)
    - Numeum (FR)
    - Medef (FR)
    - Netcomm (IT)
    - ANITEC (IT)
    - Adigital (ES)
    - AMETIC (ES)
    - Multinacionales por Marca Espana (ES)
    - UFI (Global)

  • Financial Data

    Interests represented

    Promotes their own interests or the collective interests of their members

    Closed financial year

    Apr 2022 - Mar 2023

    Lobbying costs for closed financial year

    600,000€ - 699,999€

    Major contributions in closed year

    None declared

    Intermediaries for closed year

    brunswick group 300,000€ - 399,999€

    Intermediaries for current year

    brunswick group

    Closed year Costs

    600,000€ - 699,999€

    Other financial info

    Anything to add

  • EU Structures

    Groups (European Commission)


    Groups (European Parliament)


    Communication activities

    Alibaba published and distributed to a select number of EU stakeholders its first European Economic Impact Assessment Study, focused on the contribution of Alibaba’s B2C platforms in China on European exports and the European economy at large:

    Alibaba hosted an online policy event on SMEs and the Recovery and Resilience Facility in 2021:

    Other activities

    None declared

  • Meetings


    7 meetings found. Download meetings

    The list below only covers meetings held since November 2014 with commissioners, their cabinet members or directors-general at the European Commission; other lobby meetings with lower-level staff may have taken place, but the European Commission doesn't proactively publish information about these meetings. For more information about which commissioner is responsible for which portfolio, check out this link: All information below comes from European Commission web pages.

    • Date 06 Mar 2024 Location Brussels
      Subject AI and data governance in EU
      Cabinet Cabinet of Executive Vice-President Margrethe Vestager
      • Werner Stengg (Cabinet member)
      Other Lobbyists
    • Date 30 Jan 2024 Location Brussels
      Subject DSA implementation
      Cabinet Cabinet of Commissioner Thierry Breton
      • Eleonora Ocello (Cabinet member)
    • Date 10 Nov 2023 Location Singapore
      Subject Exchange on the group’s compliance with the EU Digital Services Act
      Cabinet Cabinet of Commissioner Thierry Breton
      Portfolio Internal Market
      • Elina Laurinen (Cabinet member)
      • Thierry Breton (Commissioner)
    • Date 17 Mar 2022 Location Videoconference
      Subject DSA and DMA
      Cabinet Cabinet of Commissioner Thierry Breton
      Portfolio Internal Market
      • Filomena Chirico (Cabinet member)
    • Date 16 Mar 2022 Location video conference
      Subject DSA, GPSR and Product Safety Pledge
      Cabinet Cabinet of Commissioner Didier Reynders
      Portfolio Justice
      • Lucrezia Busa (Cabinet member)
    • Date 17 Jan 2022 Location Virtual meeting
      Subject Discussion on Instant Payments / standardisation of QR codes.
      Cabinet Cabinet of Commissioner Mairead Mcguinness
      Portfolio Financial services, financial stability and Capital Markets Union
      • Nicolo Brignoli (Cabinet member)
      Other Lobbyists
    • Date 25 Nov 2021 Location online
      Subject The product safety pledge and its future extension.
      Cabinet Cabinet of Commissioner Didier Reynders
      Portfolio Justice
      • Didier Reynders (Commissioner)
      Other Lobbyists
Download this datacard